Heinz Turns to Plant-Based Ketchup Bottles
Back in 2009, Coca-Cola began marketing “Plantbottle†technology, a method of manufacturing plastic bottles (made from PET) with 30% plant-based materials. According to a Coke spokeswoman, the container has “the same weight, the same feel, the same chemistry, and functions exactly the same way.” The difference being, the Plantbottle can reduce carbon emissions up to 25% less than regular plastic bottles (according to a life-cycle analysis done by Imperial College London).
Heinz announced their partnership with Coca-Cola this week and will adopt the Plantbottle technology in their ketchup bottles. This marks Heinz largest change in their iconic ketchup packaging since 1983. Beginning in June this year, Heinz ketchup bottles will be packaged with Plantbottles made partially from Brazilian sugarcane.