While I didn’t watch the 83rd Academy Awards yesterday (they didn’t broadcast it here), it’s intriguing to know that the famed “red carpet” from both the Grammys and the Oscars this year are made from recycled plastic bottles!
This and other eco-friendly practices were brought to you by Dr. Allen Hershkowitz, a senior scientist at the Natural Resources Defense Council (the NRDC) and now the director of Entertainment Greening Initiative. He was approached by the Academy in 2007 to develop sustainable practices for the broadcasts and surrounding events.
Let’s see how the 2011 Academy Awards are going green:
- The use of hybrid and electric cars to deliver the stars to the red carpet.
- Recycled plastic red carpet made from recycled water bottles.
- 100% renewable power provided by generators powered by biodiesel fuel.
- The use of recycled paper for nomination balers, programs, tickets, etc.
- Recycling system for event waste (composting of food and kitchen wastes).
- 100% local and organic foods.
- Of the 900+ crew members on the set, all used reusable china, silverware and glassware.
While the efforts of the Academy itself will by no means save the world, the academy’s actions will have grave impact and influence on people worldwide. Therefore, it is essential for Hollywood to take the first step and lead the drive for a greener world through the power of the media.
Article source: Ecorazzi